Tag Archives: new big data

IRI Brings ‘New Big Data’ Into One Platform

Author: Jarrod Davis

As a supplier or retailer, every decision comes down to the data you pull each week. While we hear a lot about innovation based on what we learn from data, few companies are trying to innovate the data itself. That’s where IRI enters the picture. We recently sat down with Michael Ellgass, Executive Vice President of Technology and Retail Media Platforms…