Tag Archives: Customization

personalization

Supply Chain Customization: Seasonal to Doorstep with Menasha

Author: Jarrod Davis

What exactly does it mean when we hear “yesterday’s supply chain just wasn’t built for today’s customer?” Suppliers understand the outdated supply chain part, but “today’s customer” can mean two things: First, there’s the shopper buying your product. Your product isn’t just facing them in a store aisle. They’re researching you online and asking for home delivery or curb-side pickup. Your…

Reach a New Demographic through Customization

Author: 8th and Walton

You have a stellar product or service. Every time you pull that sales report, it’s exciting to be knocking it out of the park in key demographics. But what about the areas where sales struggle? Growing your brand means growing sales across multiple demographics. The first step in taking your business to the next level is customization. For suppliers struggling to…

Focus on Suppliers Takes On the Hunting & Fishing Category

Author: 8th and Walton

https://www.youtube.com/watch?v=yie8p2jLU_M   Neile Jones talks with suppliers in the Hunting & Fishing categories about: The impact of signage on helping consumers make decisions at retail How to get your Buyer’s attention Taking a mom-and-pop operation and scaling at a national level How to manage supply chain and accommodate peak holiday demand Walmart representative, Peggy Fowler, also talks about what the Buyer…